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Guest Article

Pants on Fire: Lying in the Glossies?

by Naomi Darvell
(04/10/02)

Women's Magazine Graphic At least once a week I stand in the checkout line of my supermarket, surrounded by racks of women's magazines. The covers all scream at me with offers to clue me in about sex. "Ultimate Orgasm Secrets!" "How to Tell if He's Good in Bed!" "75 Ways to Thrill a Man!" Do people really memorize lists of things like moving your butt from side to side during doggie style, or sucking someone's big toe? I can't imagine any of this stuff changing my sex life -- except maybe the odd hint about getting rid of rug burn.

Now along comes Liza Featherstone, in the Columbia Journalism Review, with evidence that the magazines lie about sex. Who knew? I've been living in the U.S. for years and, let me tell you, the idea of people lying about sex in public just shocks my socks off!

Of course, when our politicians lie, the reasons are not far to seek. What about the mags?

Featherstone says stories are invented or "tweaked" for various reasons. They may be changed to fit it in with the tone of the magazine or to conform to people's preconceived notions.

"Many attribute the fibs to deadline pressure, and the need to produce continuously diverting copy. 'It has to get out the door and it has to sell,' says one editor."

Since I like to write about sex myself, I'm curious. What kinds of lies move magazines?

Next time I'm in the supermarket, I pick up the big three: Marie Claire, Glamour and Cosmopolitan. One thing hasn't changed since the last time I looked: These magazines seem to be peddling a very funny kind of logic. An item near the front of Glamour tells us that 51% of women who condition their hair have sex frequently. Of those who don't condition, only 31% are getting it much. Where's the cause and effect here? I'm betting that people who screw a lot buy conditioner to tame their severe cases of bedhead, not the other way around. Hmm, and I notice the "survey" was conducted by a firm that makes conditioners.

What about lies? Oddly enough, Glamour seems to bend over backwards to assure you its interviewees are real people, with names, photos, and credentials. A piece on one-night stands asks, "Is it worth it?" Well, sure, some of the respondents (writers; standup comics; actors) say. But look at their stories. One girl goes out with a friend; they pick up two guys. But her date turns out to be impossible because...he has hair plugs! In another tryst, described as successful, they have to fuck on the floor because a cat has pooped on the bedspread.

This is starting to remind me of those Sex and the City episodes where a date is perking along nicely until we find out that the new person collects dolls or wears children's-sized clothes or lives with his mother. Oh, look! A couple of these interviewees work for cable TV companies.

Let's try Marie Claire. An article called "Why I Love His..." also features photographs of the people interviewed: straight couples, this time, with first names and jobs ("sex educator;" "tattoo artist"). The reality quotient is indicated, maybe, by the art on the first page. It's a parade of bright yellow bananas. One of them has eyes popping out of its "head." No, wait. That's a cock piercing -- on a piece of fruit.

The couples talk about the size and behavior of the guy's member. A woman called "Ducky" says her husband's dick looks just like Iggy Pop's. Her boyfriend claims he'd noticed the resemblance too. Independently. He also says "[I]t looks like I have a second urethra." It is, I admit, sort of hard to imagine making up a lie like that.

A man with a huge penis ("The Monster") claims his member is so demanding that he's had to fuck his partner on a train because it "came out." A penis with a mind of its own -- nope, I never heard that one. Did they pick the big penis to describe that way because it's got the biggest IQ? My favorite is the small penis: the only one that's not described physically at all. The guy instead talks about all the wonderful things he can do with other parts of his body. I guess once your genitals are below a certain size, no one wants to hear about them.

I've saved Cosmopolitan for last because it looks the most sexually aggressive. Here's an article, "Men Spill their Most Shameless Secrets," which has some truly nutty stories. One man ("Matthew, 29:" no photo or profession here) claims his girlfriend walked in on him with another woman -- and just as quickly ran out, fell, and hit her head. Knocked unconscious, she didn't remember having caught him. Worked out well for him!

A couple of these guys' "shameless secrets" are so innocuous you wonder what they've really been up to. Your most heinous behavior was sneezing in a girl's face when you went to kiss her? Your worst experience was having a cap fall off your tooth right before a date? And who walks into a room, spots two people going at it on the bed, and says, "What are you doing?"

These stories, chock-a-block with b.s. as they seem, aren't really all that different from the others. They make sex sound wacky, a matter of cartoon pratfalls and blowjobs under restaurant tables. (That one was on Sex and the City.)

Is there anything good here? Well, the idea that sex can be funny. If you are timid sexually, or mending from a messed up relationship, it might be reassuring to read about a world where the risks and consequences of sex are so small. But isn't that sort of like the lying our politicians do: an effort to make life seem simpler than it really is?

Now, I should admit I'm a bit ambivalent on the subject of sexual lying generally. Sex and lies go together like...well, sex and lies. I think it's a shame that lying is expected in public. But, in private, I've had a few friends and lovers who've lied, shall we say, constructively. During one courtship which took place largely long-distance, by phone and online, "Martin" told me all about experiences he'd had spanking women. I knew at least some of his stories were tweaked, because he told them in different ways. He was, I figured, trying to let me know not just what he'd done in the past but what he'd like to do in the future, with me. And since he knew I was bisexual, he was piling on the details I would find hot -- not just about himself but about his female partners.

Completely ethical? No, but there was a certain not quite explicit collusion. I would say, "I thought Sophie was the one who..." He would laugh and say, "Is that what I told you?" Above all, I guess, I enjoyed his stories. Literally true or not, they told me something true about him. That's exactly what our public lying, packaging and spinning doesn't do.

©2002 by Naomi Darvell

Reader Comments


Naomi Darvell is an Articles Editor at Clean Sheets.

 

 

 

 


Sex, Lies and the "Glazmo Niche"

Liza Featherstone on magazine lies (Columbia Journalism Review):

Pressure from Morality in Media led one supermarket chain to cover up Cosmo at the checkout.

Cosmo and Glamour decided to censor their own covers at one point.

At Boundless Webzine, Sarah Hinlicky says: "Throw the glossies out!"

Despite tough times in the magazine business, Cosmo, Glamour, and Marie Claire are safe, says The Guardian (UK).

"Pink Prose: Writing for the Women's Magazines" (An author shares secrets.)

"Love Your Body: Boycott Women's Magazines"

"What's This I Hear About 'Women's' Magazines?" (Mags turn this writer's stomach.)

"Mirror, Mirror On the Ceiling" ("The modern women's magazine is out of touch.")

Creative lying: Does fudging facts make for better writing?

Politics and the ethics of lying about sex

A philosopher says: "[J]ust about everyone is less than forthright about sex."

Lies women tell about sex

Lying about sex, cheating, and faking orgasms (You mean there's a downside?)




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